"Child obesity is a national epidemic that begins at a very young age across various demographics. Children and adolescents who are obese are likely to be obese as adults and are therefore more at risk for adult health problems such as heart disease, type 2 diabetes, stroke, several types of cancer, and osteoarthritis. Raising awareness and shedding light to this often overlooked epidemic is paramount. After a bit of research, I learned that McDonald\'s Happy Meals account for 10% of their revenue, considering the chain serves billions of people, 10% is pretty staggering. So I decided to go after this product. The poster is intended to be plastered all over train stations, on buses, and every other possible space.
A little bit about the process. I wanted to get away from computer based work and do something with my hands. So I thought why not get an actual happy meal and make some experimental ketchup type for the poster? The bottom two photographs show the precise application ketchup. " - Andrew Althage
Andrew Althage is a Communications Design student at Fort Lewis College in Durango, Colorado.
About Power to the Poster
Power to the Poster seeks poster designs that are catalysts for change. They challenge where we've been and set a course for where we could go. It is our hope we add to the dialogue of what is next for America and the world. Launched in 2011 by Justin Kemerling.
About our Prints
Each poster is hand-printed and handled, to make sure that only the highest quality is offered and sent out. The matte paper and high quality of inks make for a vibrant image which looks great both framed, and au-naturel. Printed in Los Angeles, CA, on Epson Enhanced Matte Paper, heavyweight stock, high color gamut, using Epson UltraChrome HDR ink-jet technology. Framed posters offer the same, museum-quality printed poster, but wrapped in a protective black frame. The frame is lightweight and includes a shatter-resistant acrylite front protector, so it won't break in the mail. International orders may be subject to customs duties & taxes.